Instagram has officially unveiled a redesigned wordmark, updating the text-only version of its logo for the first time in a decade. The social media platform decided it was time to refresh its visual identity, moving away from an older aesthetic that had been in place since 2016.
The updated design was introduced by Instagram head Adam Mosseri across both Instagram and Threads. The new typography incorporates cursive-style curves and a sharper appearance, sparking a mix of compliments and humorous critiques from users regarding its readability and artistic choices.
- Instagram introduced a redesigned text-only logo after a decade.
- The update was announced by platform head Adam Mosseri.
- The new font features modern lines and cursive-inspired curves.
- Users on social media responded with a mix of praise and jokes.
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